Adnex
Features
| Bidder Code | adnex | Prebid.org Member | no |
|---|---|---|---|
| Prebid.js Adapter | yes | Prebid Server Adapter | yes |
| Media Types | display, video, native | Multi Format Support | will-bid-on-any |
| TCF-EU Support | no | IAB GVL ID | check with bidder |
| GPP Support | check with bidder | DSA Support | check with bidder |
| USP/CCPA Support | yes | COPPA Support | yes |
| Supply Chain Support | yes | Demand Chain Support | yes |
| Safeframes OK | yes | Supports Deals | yes |
| Floors Module Support | yes | First Party Data Support | no |
| Endpoint Compression | check with bidder | ORTB Blocking Support | check with bidder |
| User IDs | none | Privacy Sandbox | check with bidder |
| Prebid Server App Support | yes |
Prebid.js Bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
seat |
required | Seat value | '9Q20EdGxzgWdfPYShScl' |
string |
token |
required | Token | 'eKmw6alpP3zWQhRCe3flOpz0wpuwRFjW' |
string |
iabCat |
optional | Array of IAB content categories that describe the content producer | ['IAB1-1', 'IAB3-1', 'IAB4-3'] |
Array(String) |
minBidfloor |
optional | Minimal CPM value | 0.03 |
float |
pos |
optional | The position of the placement on the page, see OpenRTB spec v2.5. | 4 |
number |
Prebid Server Bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
seat |
required | Seat value | '9Q20EdGxzgWdfPYShScl' |
string |
token |
required | Token | 'eKmw6alpP3zWQhRCe3flOpz0wpuwRFjW' |
string |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_adnex |
hb_bidder_adnex |
hb_adid_adnex |
hb_size_adnex |
hb_source_adnex |
hb_format_adnex |
hb_cache_host_adnex |
hb_cache_id_adnex |
hb_uuid_adnex |
hb_cache_path_adnex |
hb_deal_adnex |